IOM Government Net Zero Case Study

A step towards achieving net zero

Climate change is a subject close to my heart. So when the IOM Net Zero team asked me to write some case studies and articles, I was only too happy to help.

Case studies are the ideal way to promote your services and products using social proof and customer experiences.

Take a look at how the Net Zero Case Studies encourage Manx citizens to explore greener alternatives by sharing the stories of those who’ve already made the switch. 

Net Zero Isle of Man Logo


Government Environmental Team


Copy brief and research 
Case study interviews and write up


The Isle of Man Government is trying to encourage citizens to reduce their carbon footprint. The aim is to reach Net Zero by 2050. 

The team needed some case studies highlighting the positive experiences of Manx citizens who had already switched to sustainable energy sources. 

We also focused on writing articles about some of the other environmental activities happening around the island, like marine conservation and recycling initiatives. 


I met with several groups of interesting people to interview them about their experiences switching to greener energy sources.

These included those who had switched to electric cars, a couple who switched to solar, a recycling scheme, the Children’s Centre, and the Blue Carbon project team.

After carrying out detailed interviews (and independent research), I rewrote the responses into engaging case studies.

Brainwaves Swimming Coach Case Study, The CopySprite Copywriting
Computer on a desk with an Isle of Man Case Study written by an Isle of Man Copywriter showing on the screen

“Debs is professional and approachable.”

Debbie is great to work with. She is very professional and approachable, and her writing skills are outstanding!

She thoroughly researches the topic before developing articles, and her writing is engaging and easy to understand. We would highly recommend The CopySprite.

Siân Griffiths, Brainwaves Swimming Coaching

IOM Government Net Zero Team

Need a case study that perfectly represents you and your business? Contact me today and let’s get cracking.

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